Are You Losing Money on Your Short-Term Rental Because of Bad Design?
Ever wonder why some Airbnbs get booked out months in advance while others sit empty? The secret isn't location—it's strategic design.
I recently sat down with Daniela Acosta-Levin, founder of Dwell & Roam, on my show Home Story with Veronica, and what she shared about short-term rental design could transform your investment property overnight.
Why STR Design Is Your Secret Weapon
According to Airbnb data, properties with professional interior design see up to 40% higher booking rates than similar listings without it. But here's the catch: you don't need a massive budget to make it happen.
Daniela explained that successful STR design starts with understanding your guest's first impression. "People decide in seconds whether a space feels worth their money," she told me. High-quality photography of well-designed spaces directly translates to more bookings and better reviews.
The Design Features That Actually Matter
Not all upgrades are created equal. Daniela shared that certain strategic choices consistently boost nightly rates:
Lighting transforms everything. Simple lighting upgrades can completely change how guests perceive your space. Warm, layered lighting makes properties feel more expensive and welcoming.
Durability meets style. The best STR designs use materials that survive high traffic while still looking fresh. Think performance fabrics that don't show wear and furniture pieces that balance quality with longevity.
Color psychology works. Neutral palettes with strategic pops of color photograph beautifully and appeal to the widest audience. According to interior design research, properties with cohesive color schemes receive higher ratings.
Small Touches, Big Returns
Daniela emphasized that five-star reviews often come from thoughtful details: welcome baskets, quality basics, and functional storage solutions that make guests feel at home.
Watch the full episode featuring Daniela Acosta-Levin on Home Story with Veronica
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